Facebook Fake News Leaves Publishers Scrambling
It may seem like "fake news" has been around forever, but to this day, media agencies and social platforms are still actively working to combat any misleading news articles that trickle through the cracks and invade the internet.
To better control the spread of fake news, Facebook has changed the rules for media on its platform. You've probably noticed these changes if you tried to share an article in the past week or so, and couldn't edit any of the teaser features. That's because Facebook's latest update eliminated the ability to do so — in other words, you have to keep and use the Open Graph (OG) metadata and image that was set up when the post was originally written.
Battling fake news is all well and good, but you definitely want your social team to be able to edit your teaser data without having to bother your editorial team or (especially) your devs.
Suddenly, your website matters more than ever. Most CMS publishing tools didn't expect this change from Facebook, and most have no support for making changes to the OG metadata.
At RebelMouse, we have the tools to do so.
With the help of a simple bookmarklet in our Entry Editor, your social team can easily modify the headline, image, and description of an article. It's pretty awesome. Now your social team can optimize how a story looks every time it's shared on Facebook. You still have complete control over how your content is presented, even when it's shared throughout the internet, and it all remains 100% compliant with how you've been publishing all along.
The acceleration of history is real. RebelMouse can help you keep up with all of these platform updates + changing trends. We have the ability to replatform sites in hours, if not minutes, and start creating growth hours after you are live.
Get future-proof with RebelMouse.
